How Soona Benefits Brands
soona is a startup that offers brands a more affordable alternative to on-site product photography. Its technology lets companies order shoots online, observe them remotely, and receive fully edited visual assets in just a few days.
soona has a growing customer base, serving over 10,000 merchants including Wild Earth, Lola Tampons, Birchbox and others. It recently closed a $35 million funding round led by Bain Capital Ventures.
Quick Turnaround Time
When customers are buying insurance, they want to be able to get coverage right away. That’s why it’s so important for agents to have a fast turnaround time when sourcing insurance quotes from carriers.
This is especially true for small business owners, who have limited time to invest in finding and evaluating insurance providers. A fast turnaround time can help make their insurance shopping experience easier and faster, which is essential to gaining loyal customers.
The same goes for ecommerce brands, who need to create high-quality photos and videos quickly for their products. Soona’s virtual studio and camera-to-cloud technology allow brands to plan and order shoots online, observe them virtually or at one of their stores, and receive professionally edited visual assets within 24-hours for a low price.
Soona’s growing client base includes ecommerce sellers on platforms like Shopify and Etsy, as well as growth-stage D2C brands that are looking for more cost-effective content to grow their revenue. The platform provides real-time feedback about how well images perform, closing the loop on the creative process and allowing brands to update content quickly based on market reaction.
Access to Professional Photographers
For a fraction of the cost, you can access a network of professional photographers who can help you grow your ecommerce business. This includes a team of experts who can take on projects in categories like fashion, beauty, food, and pets.
soona benefits also help you to retain your talented team members by offering a wide variety of health and financial insurance options. This helps to keep them happy and productive, which in turn can help your company to be more successful.
Whether you’re an established brand or an emerging Shopify merchant, our team can help you get the product images you need to increase sales and engage customers online.
Our self-serve platform allows you to plan a shoot and select the best photos for your brand, including models, props, and backgrounds. You’ll then see your photos appear in your dashboard and receive them back professionally edited potentially within 24 hours.
One of the coolest parts of Soona’s service is its plethora of custom photo and video packages. The company specializes in capturing the right image at the right time, and the customer service reps are top-notch. For a reasonable fee, Soona will assemble the big picture for you and your team. And, unlike a typical in-house production, you can be sure your products will get in front of your customers as promised. The company also has a dedicated design team to help you hone your social media game and get your products in the hands of your customers as quickly as possible.
As businesses and leaders have recognized that annual performance reviews are not effective, real-time feedback has become a popular practice. Instead of relying on the one-time review process, managers can provide smaller coaching sessions throughout the year that give employees guidance and support they need to grow and develop.
This type of performance management strategy helps reduce recency bias and ensures employee performance is reviewed on a consistent basis. The feedback also allows leaders to track their progress and create goals for the future.
Rather than using feedback to fix mistakes or correct poor performance, it can be used to reward employees for their hard work and success. This approach boosts employee morale, engagement and productivity.
Leaders can use real-time feedback to hone their coaching skills and improve their managerial style by building rapport and relationships with their team members. It also allows them to recognize their team members’ role-based competencies or company values, such as risk-taking, leadership and integrity.